In China, Xiaomi sells laptops under Mi and Redmi brands. The
company recently upgraded its Redmibook with AMD Ryzen 4000-series processors
in its home country.
Chinese electronics
maker Xiaomi
is set to debut its Mi-branded laptop in India. The launch event will
livestream across company’s social media platforms and Mi.com at 12 noon (IST)
on June 11.
The company has laptops in its products catering to consumers in its home country, and the upcoming Mi laptop in India is expected to be one of the notebooks that has already been launched in China. However, there are reports that Xiaomi will debut a new laptop series in India that is crafted for Indian consumers.
In China, Xiaomi
sells laptops under Mi and Redmi brands. The company recently upgraded its
Redmibook with AMD Ryzen 4000-series processors.
Last week, Xiaomi
announced that it will enter the Indian laptop market in June.
"We are ready
to introduce the next big category in India with the Mi Notebook series. We
will broadly have two series under Mi Notebook that we are going to launch. It
will be a minimalistic design, a power-packed device with latest technology to
fulfil the requirements of our Indian users," Raghu Reddy, Chief Business
Officer, Xiaomi India, told IANS.
He also said the
company intends to introduce more products under the Mi brand, like Internet of
Things (IoT) products and Smart TVs.
"Our target
with the Mi Notebook series is power users; people who need a certain level of
performance like students to office goers. With this new product, we are
targeting those who are looking for a perfect device for gaming, entertainment,
education as well as productivity," said Reddy.
The notebook
market in India currently is around six-seven million unit sales per year -- 50
per cent consumer notebooks and 50 per cent commercial notebooks.
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