Monday, October 12, 2020

iPhone 12 5G to outperform iPhone 11 despite delay, says report

 

Apple iPhone 12 family sell-in is expected to be larger than the iPhone 11 last year despite launching a month later as there is significant pent-up demand.



Apple iPhone 12 family sell-in is expected to be larger than the iPhone 11 last year despite launching a month later as there is significant pent-up demand from iOS subscribers putting off upgrades until these 5G devices launch, a new report said on Tuesday.
The Counterpoint Research 'Market Outlook' predicted that Apple's October-December 2020 line-up sales will exceed the iPhone 11 family's September-December sales by 1 per cent.

This growth is despite a delayed launch in 2020 where Apple's new line-up will see zero sales in September and also miss much of October sales.

Apple is set to announce its new line-up of iPhones on Tuesday and this will mark a significant moment in the rollout of 5G and will be an opportunity for Apple to have a large upgrade cycle.

In a virtual 'Hi, Speed' event, the Cupertino-based tech giant is is expected to release four models of the iPhone 12 -- the 5.4-inch iPhone 12 Mini, the 6.1-inch iPhone 12, the 6.1-inch iPhone 12 Pro and the 6.7-inch iPhone 12 Pro Max.

"The options for display sizes and price points will help drive sales. Also benefitting Apple this smartphone refresh will be greater efforts by global mobile operators to upgrade the iOS installed base to 5G," said Counterpoint Research Director Jeff Fieldhack.

In countries where 5G has begun to roll out, operators will have significant monetary incentive to migrate LTE iOS subscribers to their near-empty 5G networks.

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