The fitness wearable maker will bring a high-end smartwatch in Versa 2, low-cost smartwatch Aria Air and Fitbit Premium from the second week of September.
Business
Standard : Fitbit has announced two new smartwatches and a
new paid premium subscription service for personalised guidance and
coaching.
The
fitness wearable maker will bring a high-end smartwatch in Versa 2,
low-cost smartwatch Aria Air and Fitbit
Premium from second week of September.
The
price of Versa 2 starts from Rs 20,999 while Aria Air will cost Rs
4,999. Fitbit Premium will start rolling out in September 2019 at Rs
819 per month or Rs 6,999 per year.
Fitbit
Versa 2
The
Fitbit
Versa 2 is the upgraded version of Fitbit Versa with swimproof
design and sleep tracking features such as Sleep Score and smart
wake. Versa 2 also features on-device microphone, which enables
built-in Alexa, along with a Spotify app. The smartwatch comes with
up to 5 days of battery back up.
Versa
2 also includes automatic activity tracking, 24/7 heart rate
tracking, over 15 goal-based exercise modes, connected GPS and water
resistance up to 50 meters. It is also powered by a faster processor
compared to Versa for better performance and seamless navigation.
Plus, a larger AMOLED display.
Versa
2 Special Edition devices will also come with a free three-month
trial of the Fitbit Premium membership. Versa 2 is available for Rs
20,999 in black with a carbon case, petal with a copper rose aluminum
case, and stone with a mist grey case.
Versa
2 Special Edition is available for Rs 22,999 in navy and pink with a
copper rose aluminum case and smoke with a mist grey case. Versa 2
will be available in stores worldwide beginning September 15, 2019
Fitbit
Aria Air
Fitbit
Aria Air is a low-cost smartwatch that tracks heart rate, BMI, sleep
and nutrition data along with other health metrics.
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