Honda had discontinued the Civic sedan in India in 2013 after selling around 55,000 units since its launch in 2006.
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: Japanese auto maker Honda
Wednesday said it will launch the latest version of Civic model in
India next month, thus completing its sedan lineup in the country.
With
sedans -- Amaze, City, Accord and the upcoming Civic -- the company
will have four products across various price points to cater to a
wide range of customers.
Honda,
which is present in the country through wholly- owned subsidiary
Honda Cars India Ltd (HCIL), will now look at bolstering its presence
in other segments, including SUVs.
"With
Civic, which will be launched next month, we will be completing our
sedan lineup in India," HCIL President and CEO Gaku Nakanishi
told reporters here.
Honda
had discontinued the Civic
sedan in India in 2013 after selling around 55,000 units since
its launch in 2006.
Elaborating
further on the company's future product strategy, HCIL Senior Vice
President and Director (Sales and Marketing) Rajesh Goyal said with
sedan lineup complete for the time being, the company may now focus
at strengthening other body styles as well.
He
however did not share any details about any specific product.
The
company had last year said it is evaluating the Indian market to
introduce more SUV models.
Since
then it has already brought in new version of premium SUV CR-V in the
market.
Besides
CR-V, the company sells products like WR-V and BR-V to cater to fast
growing SUV segment in the country.
Commenting
on 10th generation Civic, Nakanishi said it would help in reviving
the executive sedan segment for the company.
The
executive sedan segment in the country is currently pegged at around
10,000 units per annum, dominated by the likes of Hyundai Elantra,
Skoda Octavia and Toyota Corolla.
The
all new Civic will be launched with both petrol and diesel
powertrains, Nakanishi said.
The
petrol versions will come with 1.8 litre engine mated with a CVT
(automatic) transmission. The diesel trims will come with 1.6 litre
engine mated to a manual six speed transmission.
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